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The Josh Cooley Team | Keller Williams Realty Eugene and Springfield Blog

Friday, February 23, 2018   /   by Josh Cooley

Q&A With 2 of Our Agents

Meet two of our team’s buyer agents, and learn what they do for the clients they serve.
Buying a home? Click here to start your new home search
Selling a home? Click here for an instant home value check 

I’m really excited to introduce you to a couple of our buyer agents, Brian and Marsha. Today, we’re going to learn a little about their lives and careers in the real estate industry.
 
First, Brian was born and raised in the Eugene area, where he attended the University of Oregon. He has begun to start a family here locally, and he can’t think of a better place he’d rather raise them.
 
Brian, what are three things that you would do for a first-time homebuyer to make sure they got a great deal?
 
I love working with first-time homebuyers because it all starts with creating a plan and understanding the process from when they find a home to the point where they close on it. Step two is introducing them to a lender to help th ...

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Friday, January 26, 2018   /   by Josh Cooley

How Technology Enhances Our Marketing Strategy

The equipment we use allows us to market your home online in a way that makes it very attractive to buyers.

Buying a home? Click here to start your new home search
Selling a home? Click here for an instant home value check 


Technology is an important part of the marketing plan we use for our home sellers, and there are a few equipment items in particular that I want to share with you that are invaluable to how we apply that technology.
 
The first is the Matterport Camera. We were the first real estate team in Eugene to use this type of camera, and we’ve been using it for about two years. This camera takes a 3-D image of the interior of your home and allows online buyers to take a virtual tour of it. In the video above, you can see an example of how this works. The Matterport Camera works great because it allows out-of-state buyers to see your property without needing to travel to your city.
 
Next up, we have our drones. The first is a GoPro drone ...

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Wednesday, January 17, 2018   /   by Josh Cooley

What You Should Know About the Market Right Now

I’ve got something important for you to know about the real estate market. In certain price points,
inventory is down over 100% from last year.

Buying a home? Click here to start your new home search
Selling a home? Click here for an instant home value check 


I just had a meeting with my team and reviewed some numbers. We saw something that was really important for you to know about if you’re thinking of buying or selling in the Eugene market anytime soon.
 
Here’s the news. When comparing the first week of this year with the first year of 2017, inventory is up over 400%! That’s a big deal. Here’s how the inventory changes break down by price point:

For homes priced between $150,000 and $200,000, inventory is actually down by 161%.
For homes priced between $225,000 and $225,000, inventory is down by 21%.
For homes priced between $300,000 and $450,000, inventory is up 20%.
For homes priced between $25,000 and $475,000, inventor ...

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Wednesday, December 13, 2017   /   by Josh Cooley

Are Zestimates a Reliable Way to Determine Home Value?

Buying a home? Click here to start your new home search
Selling a home? Click here for an instant home value check 

Recently, I got an email from a client containing a few questions about home valuations and, specifically, about the Zillow Zestimate.
 
The client’s first question was: What is a Zestimate?
 
To answer that question, a Zestimate is not an estimate, it isn’t an appraisal, and it isn’t even an accurate home valuation. It’s simply a number the website assigned to your home based on your home’s size, zip code, and other metrics that may or may not matter.
 
This client also asked: On average, how far off is Zillow in determining value?
 
While sometimes the Zestimate can be accurate, most of the time it is off by about 20%. Whether or not you should use the Zestimate depends on whether you’re simply looking at the tool for fun or if you’re serious about understanding a home’s value.
&n ...

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Monday, December 4, 2017   /   by Josh Cooley

A Look Back at the 2017 Real Estate Market

Buying a home? Click here to start your new home search
Selling a home? Click here for an instant home value check 

It’s time to take a look back on the 2017 real estate market as the year winds down to an end.

The 2017 real estate market ended up fairly strong, but not as strong as it started. With limited supply in the first quarter, prices soared.

The largest month-over-month increase in sales price came in March and April, where the increases were 6.3% and 8.2%, respectively. Therefore, an annual appreciation of 6.5% doesn’t sound as impressive by comparison.

Retrospectively, the 2016 and 2017 real estate markets were much more similar than was predicted. There were 5,163 sales in 2016 here in Lane County. The number of sales for 2017 is expected to be about the same once the final figures come in.

The number of homes listed in 2016 and 2017 also ended up being very similar. The same can also be said of the number of homes sold. However, the av ...

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The Josh Cooley Team | Keller Williams Realty Eugene and Springfield
Josh Cooley
2645 Suzanne Way Suite 2A
Eugene, OR 97408
541-359-1999

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